STRAIGHT PRICING

Web design and SEO pricing.

Every number on this page is the real number. Every deliverable is listed. Three different products for three different problems, and you should only buy the one that matches yours.

Why the prices are on the website.

Almost nobody in this market publishes what they charge. The reason is not that pricing is complicated. It is that a number you cannot see is a number that can change depending on how your business looks when you walk in, what your truck costs, and how badly you seem to need help. Ask the other guys why theirs are not published. The answer will tell you something.

Here is the whole thing, out loud. If a project genuinely needs more than the number on this page, I will tell you why before you pay anything, and you will get to say no.

WEBSITES

Built once. Yours forever.

$750 one time

And $0 a month, permanently

A custom-coded website you own outright

No WordPress, no page builder, no template. Written from scratch for your business, which is why every one of them scores where it does on Google's own speed test instead of somewhere near it.

Custom-coded, no theme and no plugins to break
Built for phones first, because that is where your customers are
Search fundamentals handled properly at build time, not sold back to you later
Your domain, your hosting, your code, in your name from day one
Live in days, not months
No monthly fee, ever, for the site itself

The rental model is everywhere around here. Zero down, a hundred and fifty a month, and in three years you have paid $5,400 and own nothing. Stop paying and the site goes dark, because it was never yours. This is the opposite arrangement.

Talk about a website → Grade your current site free →

After launch, only if you want it.

The site is built and paid for at that point, and none of this is required to keep it running. The site still costs nothing to keep online, the code is still yours, and cancelling any of the below leaves your website exactly where it is. These exist for the same reason a truck has a service plan. Somebody has to change the hours when they change, and it does not have to be you.

$49 / month

keep_live

Watched, backed up, small fixes handled

The set-it-and-forget-it tier. You send a note, I make the change, you go back to work.

Watched for outages and backed up, so it never quietly disappears on you
Up to two small fixes a month: a text change, a photo, your hours, a price
72-hour turnaround on anything you send
Cancel any month and the site stays yours, running, untouched

$99 / month

keep_sharp

Enough time to actually change something

Fixes are not the same as changes. This is the tier where the site can move with the business. Most people land here.

Up to an hour of changes a month, spent however you want
Swap a section, refresh it for the season, or run a batch of edits at once
48-hour priority and a quick check-in once a month
Everything in keep_live, still running underneath

$199 / month

keep_ahead

A part-time web guy, without the salary

For a site that should be getting better every month instead of just staying upright.

Up to three hours of work a month
A blog post written off your real jobs, or that time spent on on-page work instead
24-hour priority
Everything in keep_sharp, still running underneath

The first 30 days after launch, minor tweaks are on the house, so nobody is buying a plan to fix launch-week typos. After that you can pick a plan or pay as you go, and pay-as-you-go updates start at $85 a batch, quoted before any work starts. One thing worth saying plainly: keep_ahead is not the SEO plan. It is a blog post and small on-page work. If the goal is to move in the map results, that is the next lane down, and I would rather tell you that here than sell you $199 and let you wonder why nothing moved.

$35 / month

Publisher

Change your own text and photos, without breaking the design

The other answer to updates is to stop waiting on me. Publisher is the editor I built for that. You log in, change what you want, and hit publish. There is nothing to drag around and no way to knock the layout over, because the design stays locked and you are only editing what sits inside it.

Edit any text on the site: hours, prices, service copy, the phone number
Swap photos out for new ones
Write blog posts, or save them as drafts until you are ready
Preview the whole thing before a word of it goes live
Publishing rebuilds the real site, so it stays as fast as the day it launched
Cancel and your website keeps running as-is. The editor goes away, the site does not.

This is the cheaper answer if you would rather change a price yourself than send me a note about it. It also stacks with a care plan, and plenty of people will want both: you handle the small stuff the day you think of it, I handle the work that takes real time.

Ask about a plan or Publisher →

SEO & GROWTH

The part that never finishes.

Your website is a job with an end. Staying findable is not. Reviews age, competitors publish, directories go stale, and the businesses above you are working on it this month. These are monthly, and the work is listed so you can picture it.

$695 / month

Foundation

Presence management, and I will not call it SEO

This protects what your website already earned. It is maintenance, not growth, and naming it honestly matters more to me than making it sound bigger.

Google Business Profile managed weekly: posts, photos, services, hours and categories kept accurate
Every Google review replied to in your brand voice, and anything under four stars answered by me personally
A review request engine running continuously
Citations built and kept consistent
Quarterly audit of your map results for fake and keyword-stuffed listings
One page of reporting a month: your grid, and your leads

$1,150 / month

Growth

This is where SEO actually starts

Everything in Foundation, plus the work that moves position in a market where other businesses are trying to move too.

Four content pieces a month, built from your real jobs, your photos, your numbers
Active link building, worked from a list of every link your top three competitors have
Full geo-grid rank tracking across your whole service area
Quarterly review of which keywords are worth the fight
Everything in Foundation, still running underneath

$2,250+ / month

Authority

For markets decided on links and reputation

Scoped after a look at your market, because the work is genuinely different depending on what you are up against.

Heavy link acquisition and digital PR
Original local data pieces, the kind that get picked up
Higher content cadence
Multiple locations or category ownership
Partner and sponsorship campaigns

Every plan starts with a one-time $500 setup: your baseline grid, a full audit of the listings that already exist for you, and the cleanup that gets your profile and citations into a state worth maintaining. That is the heaviest month of the work, it is priced on its own so the monthly number stays honest, and without a baseline nothing that happens afterward can be proven. Then three months to start, month to month after that. The three months are not a lock-in tactic, they are the physics: Google has to crawl changes, index them, decide whether to trust them, and watch them hold. There are no ranking guarantees here and you should walk away from anyone who offers you one.

Talk about a plan → Get your free ranking snapshot → How SEO actually works →

CUSTOM SYSTEMS

When a website is not the thing you need.

From $10,000 scoped

Custom software

Real software, built for you, owned by you

Member portals with logins and roles. Live directories. Booking and dispatch platforms. Automation that removes a job somebody is currently doing by hand. Mobile apps.

Built on Cloudflare Workers and D1, which is why it runs for pennies instead of hundreds a month
Scoped and quoted before anything is written
Every line of it yours, in your repository
No per-seat licensing and no platform you can be evicted from

Woosh Rides is the honest example. A full booking and dispatch platform with live fare quoting, driver assignment, payment capture, and real-time tracking, built from nothing. If what you are describing sounds like that, this is the lane. If it does not, I will tell you so instead of selling you into it.

Talk about a build → See what has been built →

Everything belongs to you.

This is the same promise across all three lanes and it is the reason any of the rest of it matters. The website is registered to you. The Google Business Profile is under your account. The analytics and Search Console are yours. The content was written for you and stays with you. The code lives in your repository. The links point at your domain.

Stop working with me and you keep every piece of it, including the parts that took months to earn. There is no version of leaving where your site goes dark, your rankings get held hostage, or you discover the thing you paid for was rented. If that sounds like a low bar, ask the last agency you spoke to what happens to your content when you cancel.

QUESTIONS

The stuff people actually ask.

Is $750 really the whole price for a website?

For a standard business site, yes. Larger builds with many pages, e-commerce, or custom functionality cost more, and I will tell you the number before any work starts. What will not happen is a $750 quote that quietly becomes $2,000 by launch.

Do I have to buy SEO if you build my site?

No. The build includes the search fundamentals done properly, and plenty of clients never buy anything else. SEO is for businesses in markets where other people are actively competing for the same customers. If yours is not one of those, I will say so.

How long does SEO take to work?

Six to twelve months for real movement in a competitive local market. Some things move faster, like a Google Business Profile that has never been filled out properly. But the actual fights take time, because the signals that matter are the ones that cannot be faked quickly. Anyone promising thirty days is either lying or running ads and calling it SEO.

Why will you not guarantee a ranking?

Because nobody can, and the people who do are relying on you not reading closely. It is easy to reach number one for a phrase nobody searches. What I will guarantee is the work, the list of what was done, and a monthly report that leads with how many people called you.

What happens if I cancel?

After the initial three months you can stop any month. You keep the website, the profile, the content, the analytics, the links, all of it. Nothing gets switched off and nothing gets taken back.

Why is this cheaper than the agency quoting me more?

Two reasons. There is no office, no account manager, and no sales team between you and the person doing the work. And the sites are custom-coded on infrastructure that costs almost nothing to run, so there is no monthly platform bill baked into your price. You are paying for the work instead of the overhead.

Will these prices go up?

Probably, for new clients. The SEO lane is new and the current pricing reflects that. If you start now you are taking a small risk on a service without a long local track record, and the price is where it is because of that. Existing clients keep the rate they signed at.

Not sure which one you need?

Tell me what is actually going wrong and I will tell you which of these fixes it, including when the answer is none of them.

(330) 439-5120 chad@scrolltheory.media

Start a conversation →

GET A STRAIGHT ANSWER

No pitch, no pressure.

Tell me what you are working with and what you need it to do. You will get an honest read on which lane fits, what it costs, and whether it is worth doing at all.

(330) 439-5120

chad@scrolltheory.media

Wooster, OH

Got it. Talk soon.

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- Chad · Scroll Theory Media